Special Announcement: 26 June – Shared Value is Coming to Nigeria

We are excited to announce that today, Shared Value Africa launched Shared Value Nigeria, marking another significant milestone in our mission to bring about transformative change across the African continent. Following our successful expansions into Kenya, this new office is a testament to our commitment to driving sustainable business practices throughout Africa.


Nigeria, as the largest economy on the continent, plays a pivotal role in Africa’s economic landscape. With a GDP of approximately 477.38 billion USD, Nigeria stands as a powerhouse, rivaled only by Egypt. Its substantial population of over 200 million people underscores the potential impact of our initiatives.
At Shared Value Africa, we believe it is imperative to shift leadership mindsets towards the business management concept of Shared Value, which focuses on creating prosperity and value for all stakeholders. By consciously and deliberately adopting the principles of Creating Shared Value, Nigeria’s private sector, supported by government initiatives, can make a profound difference in the lives of every Nigerian.


Our goal is to foster a business environment where companies not only thrive economically but also contribute positively to society. As we establish Shared Value Nigeria, we look forward to collaborating with local businesses and leaders to champion this vision and drive sustainable growth and development across the nation. Together, we can build a more equitable and prosperous future for all.

Women Driving Economic Change
The launch of Shared Value Nigeria has been realised through the efforts of two remarkable women driving change across Africa: Tiekie Barnard, CEO and Founder of Shared Value Africa, and Adeolu Adewumi-Zer, Founder and CEO of ZER Consulting Africa. Since launching Shared Value Africa on Africa Day in 2018, Tiekie has been a steadfast advocate for change across the continent. Her dedicated efforts and influential work are recognised far and wide, with the opening of the Nigeria office marking yet another milestone fueled by her passion and commitment to transforming Africa.

Picture of : Tiekie Barnard, CEO and Founder of Shared Value Africa
Adeolu sees herself as a global Nigerian, and is a lifelong Afro-optimist, dedicated to shaping a brighter future for Africa. As the leader of Shared Value Nigeria, she brings nearly 25 years of experience across four continents as a seasoned strategist and accomplished business leader. Adeolu’s passion for empowering the next generation of African leaders and entrepreneurs is evident in her work. As the Founder and Managing Director of ZER Consulting Africa, she leverages her expertise in executive leadership, business strategy, and corporate governance to support startups, scale-ups, and social enterprises.

Picture of: Adeolu Adewumi-Zer, Founder and CEO of ZER Consulting Africa
Creating Shared Value
Creating shared value is not only a moral imperative but also a practical economic strategy that can lead Africa and Nigeria to greater stability, growth, and competitiveness on the global stage. Applying and implementing the principles and disciplines of Creating Shared
Value can lead to :

Inclusive Growth
Value creation for all ensures that economic benefits are distributed across society, reducing inequality and fostering social stability.

Innovation and Competitiveness
Inclusive business models encourage innovation by involving diverse perspectives and skills in the economy.
Strengthening Local Markets
Creating value within local communities and businesses can strengthen domestic markets, making them more resilient to external shocks.
Attracting Investment
Investors are increasingly looking for sustainable and responsible investment opportunities.
Enhancing Reputation and Stability
Markets that are perceived as stable and equitable are more likely to attract and retain high-quality talent.

Tiekie and Adeolu as a collective is driven to consciously and intentionally shift mindsets towards creating shared value and profit with purpose and align to the UN Sustainable Goals vision to leave no one behind.

A link to a teaser interview with Adeolu AdewumiZer: https://drive.google.com/file/d/1DD34T1mFf1WSL2lmAsAlLMv6fWQlHWL1/view?usp=drivesdk


For further information contact :
Tiekie Barnard – tiekie@shiftimpact.africa
Adeolu Adewumi-Zer – adeoluadewumizer@gmail.com

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