In the realm of African entrepreneurship, Tiekie Barnard stands tall as a beacon of inspiration. Recently, Africa Talks Business had the privilege of conversing with this resilient and determined businesswoman, the driving force behind Shift Impact Africa Group. Tiekie’s story is a testament to the transformative power of shared value, unity, and unwavering determination to create a more inclusive society.
A Legacy of Entrepreneurship:
Tiekie Barnard’s journey began within the embrace of a family deeply immersed in the entrepreneurial spirit. Raised alongside a father, brother, and two sisters, all entrepreneurs, Her roots were nurtured in the soil of innovation and enterprise.
A Vision of Shared Value:
Tiekie’s mission transcends conventional business pursuits; it embodies the essence of Ubuntu with a business angle. The concept of Shared Value, defined as policies and practices enhancing a company’s competitiveness while advancing economic and social conditions, resonated deeply with Her. It was at a global Shared Value Initiative summit in New York where She realized the need for Africans to craft their own narrative. Embracing the spirit of Ubuntu, She embarked on a mission to address African challenges collectively, fostering economic and societal value for all.
Tiekie’s path was not without challenges. In 2017, faced with a lack of sponsorship for the inaugural Africa Shared Value Leadership Summit, She made a bold decision. Taking out a second mortgage on her house, She believed in the importance of the summit and its potential impact. Guided by an unwavering conviction, this decision proved to be a pivotal moment, paving the way for transformative change.
For Tiekie, success is not merely a personal achievement; it’s about stepping beyond comfort zones, engaging with diverse perspectives, and using acquired knowledge to empower others. Success, in Her eyes, lies in guiding young entrepreneurs across the continent, leveraging Africa’s youth dividend to build a global future.
A Message to Aspiring Entrepreneurs:
Her journey carries a vital message for aspiring entrepreneurs. In the face of challenges and moments of despair, Tiekie draws strength from Nelson Mandela’s wisdom: “It always seems impossible until it is done.” This enduring faith, She believes, can transform what appears impossible into tangible reality.
Tiekie’s story is not just about entrepreneurship; it’s a saga of resilience, shared value, and the unwavering belief in the power of collective effort. Through her work at Shift Impact Africa Group and her inspiring words, Tiekie continues to inspire a generation, reminding us all that in the spirit of Ubuntu, we can overcome any obstacle and create a future where inclusivity and shared value prevail.