Shopify is a popular e-commerce website builder that allows small businesses to build online stores or sell products on third-party marketplaces or social media platforms. It also offers point-of-sale (POS) software for brick-and-mortar stores. Shopify offers payment processing, shipping discounts, inventory management, and even loans to some sellers. The platform can be launched with over 70 store themes and supports multiple sales channels, including Google, eBay, Walmart, TikTok, Pinterest, Facebook, and Instagram.
Shopify allows businesses to ship orders, manage inventory, and run their business with Shopify. Users can view orders on the dashboard, manage inventory through the Shopify Mobile app, and communicate with customers through various Shopify programs. Shopify Capital offers loans to some sellers, but it is important to understand the costs before taking out loans. Shopify provides 24/7 support via email, chat, and phone, as well as community forums and a network of experts to consult.
Shopify is best suited for businesses that sell products, not services, and mostly ship products to customers. Shopify Shipping offers various features well suited to online sellers, but Square Online may be a better choice for brick-and-mortar businesses. Shopify charges a transaction fee to users who choose a different payment processor, so users must pay two parties for each sale. If users prefer to use Shopify’s built-in payment processor, Wix is a better option.
Shopify also prohibits certain types of businesses, such as investment, credit, money, or legal services, virtual currency services, adult content, gambling, drug paraphernalia, telemedicine, telemarketing, extended warranties, multilevel marketing companies, products with unverified health claims, cannabis, tobacco, e-cigarettes, and fireworks.
By: Tina Orem & Rosalie Murphy
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